To facilitate and support overall development of students, Sona MBA provides various platforms through multiple academic and non-academic events where students bring forth their talents and prove their managerial skills. Students are encouraged to participate in intra- and inter-college events.
Events such as Sports, Conferences, Business Quiz, Speakers Forum, Readers club and Sona Bazaar are organized by the students. These events clearly demonstrate their organising, leadership skills, effective communication, networking, using technology, negotiation, time management, and team work.
Our students also attend programs and participate in various events and competitions organised by other Institutions. They present papers in various conferences and publish in National /International Indexed journals. The above mentioned activities create a sense of responsibility, unity among the students through group participation, awareness of real life business environment, ability to work under pressure, and develop positive outcomes.
VARIOUS EVENTS
A.P. Nivedha Sri has participated in the event ‘speak for India’ Competition and was selected for Tamil Nadu Division Finalist.
Sona MBA students have participated in the ‘Student Speakers Forum (SSF)’ in Sona College of Technology and have exposed their views on the topics like ‘Responsibilities of students for the society,’Women Empowerment and Education ‘, ‘End poverty and hunger’ ‘Hunger and food waste ‘’Environment Cleanliness’ ,’Body Shaming’ and have won prizes.
Gowtham K has has won the silver medal in Sports event at Salem district level for the Weightlifting Competition
Badhri D & Srikanth C have participated in Tata Crucible Business Quiz in Narasus Sarathy Institution of Technology, Salem on 12.01.2019 for the topic Business and are Winners in regional rounds with a cash Prize of Rs.75,000, Kirubakaran M & Kiruthika R were the Runners and won cash Prize of Rs.35,000. Balambika R & Viswapriya J B have participated in the same event on 11.01.2020 and were Runners in regional rounds and won cash Prize of Rs.35,000.
Bakthavatchalam A K & Nandhini P are the winners of National level talent fest -Business Quiz at Kongu Engineering College, Erode on the topic REPOWIS 2019.
Students have also organized workshop on ‘Mobile photography & social media managemen’ and ’ The future perspective for youth’.
ONLINE COURSES
To enhance self learning, students are encouraged to do MOOC courses in various platform like NPTEL, upgrad, Udemy, AWS, Coursera, Hubspot Academy, Google digital unlocked, corporate finance institute, bit degree, CFA institute, TCS ion, NSIM and internshala
Live projects
For the practical applicability of the learned concepts and models, students are assigned
with live projects and they take up in groups apart from regular curriculum.
The focus of the project is on every domain that includes
SONA BNYS ’’Sona Svsita Inhalent Powder - Market Intelligence Survey, ’Sona Ayush Products Marketing’
HR
’Business Development - Anadhanam Portal of Valliappa Foundation, ’Gap Analysis On Health Care Tourism,’Inculcating Ethical Values: Vigilance Department,’ Work from Home the Need of Hour,’An Organisation Study of Digital Banking in State Bank of India.
MARKETING
’Impact of Covid-19 On Consumer Buying Behavior in Salem, ’Marketing Strategies and Analysis of Maruti Suzuki, Nestle, Exide Batteries, ’Digital Marketing in Banking Sector, ’Market Potential of Specialized Apparel Clothing’’Market Potential of Sago Industries’, ’Farmers' Survey On Challenges Involved in Marketing Channels, ’Competitor Analysis for Home Furnishing Products in Salem, ’ Market Size of Vegan Ice Cream Products’, ’Smart Trolley’, ’Consumer Attitude and Purchase Behaviour of Natural and Wellness Food Product’,
FINANCE
’Working Capital Management and Its Impact On Profitability of Selected Pharmaceutical Companies in India, ’Financial Analysis of Tata Steel Ltd, Hindustan Aeronautics Ltd’, ’Industry and Company Analysis of Axis Bank Ltd, ’Comparative Financial Analysis of Salem Gopi Hospitals, ’Financial Ratios of Top Leading Logistic Company in India, ’Financial Performance of Apollo Tyres’,’ Stock Exchange’, Trend Analysis of Equity Indices, International Gold Price and Crude Oil Price’, ’ Blockchain Technology in Organic Farming’, ’Funding from Apmc, Enam, Icar’,Investment Scenario in Salem District,
OPERATIONS
’Warehouse and Transportation Management, ’Sona Process Engineering: Pre and Post Production Process with Respect to Different Sectors,’ Sail’, ’Honey Extraction Methods’, ’Logistics Industry Operational Details in Salem District - Hub and Spoke Model,’Material Flow Verticals in Different Industries’, ’Modernization of College Libraries’, ‘Ease of Doing Business in Karnataka’, ’’Comparative Study of MRF Tyres with Other Brands in The Salem Region’, ’Smart City Project and it's Technology Requirements’,’ Msme Sector On Salem District’, ’Gig Economy Under Indian Perspective’, ’Kcp Solar Industries at Salem, ’Logistics and Supply Chain Management Practices’,’ Transportation Management of Top 3 Mnc Companies During and Before Pandemic’, ’Pre and Post Production with Respective to Distribution Logistics Industry’, ’Scope Study On Developmental Projects in Mohanur - Namakkal Dist,,
PUBLICATIONS
Students of Sona MBA have published the articles/cases in many National /International Journals independently and along with the faculty. Some of them are indexed in Scopus/web of Science/UGC listed database.
A few among them are: ‘Transylvanian Review’,’ International Journal of Innovative Technology and Exploring Engineering (IJITEE)’,’ Journal of Ambient Intelligence and Humanized Computing’,’ Journal of Critical Reviews’,’ International journal of Recent Technology and Engineering’,’ Turkish Journal of Physiotherapy and Rehabilitation ‘.
Student Achievement
Our students participated in the inter college competitions conducted by Kongu College and won both winner and runner in Business Quiz. I MBA students Praveen Kumar P & Vignesh N have participated in National level Business Quiz organized by Pondicherry HR Circle conducted and hosted by Manakula Vinayagr Institute of Technology(MIT) which witnessed participation of executives from top corporates across India like Hero Motors , Tata Group , Reliance Industries on 02.04.22.
Sonabazaar ’22 an event organized by MBA students on 06.04.22
The Exhibit of stalls in Sona Bazaar
S.No. | Name of the Meet and Event | Year | Organized by | Date | Name of the Student(s) | Prizes |
---|---|---|---|---|---|---|
1 | National level Management meet Labyrinth – II 2k18 | 2018 | Adhiyaman College of Engineering, Hosur | 4th & 5th Oct 2018 | A.Beena, V.Navin, B.Prasanth,N.S.Sai Sangeetha |
Paper presentation |
2 | ITC Yuva contest | 2018 | ITC in Coimbatore | 20th Sep 2018 | B.Rajesh, Shankar & Venkata Krishnan | Event winners |
3 | National level Tata Crucible business Quiz | 2018 | Tata Group (Held at Narasus Sarathy Institute of Technology ,Salem)Tata Group | 5th Mar 2018 | V.Varunkumar& R.Vignesh | won Rs.75,000 cash prize in Zonal finals |
4 | National level conference on Impact of Startups on Indian economic growth | 2018 | SNMV Institute of Management , Coimbatore | 3rd Jan 2018 | R. Lokeswaran | Won Best Paper award |
5 | Zonal tournaments Anna University Sports meet, |
2018 | Selvam College of Technology, Namakkal | 29.08.18- 31.08.18 | R.Saravanan | Winners in Football in, Zonal tournaments , Anna University Sports meet |
6 | National level talent fest REPOWIS’ 17 | 2017 | Kongu Engineering college on 17.02.17 | 17th Feb 2017 | K.Varadharajan | Won 2nd Prize in best Paper Award |
7 | National level talent fest REPOWIS’ 17 | 2017 | Kongu Engineering college on 17.02.17 | 17th Feb 2017 | R.K.Pradeep, R.Boopathi, D.Joshua John Prince , T. Vignesh , A.joe Dennis Roy , K.Ramke | Won overall championship Award |
8 | BIT-MAN FEST ‘17 – A management event organized by Bannari amman institute .of Technology | 2017 | Bannari Amman Institute of Technology, Sathyamangalam | 1st Mar 2017 | V.Varunkumar& R.Vignesh | Won 2nd Prize in Business Quiz event |
9 | Maverick – a south India level management event | 2017 | KSR College of Technology ,Tiruchengode | 16th Feb 2017 | V.Varunkumar& R.Vignesh | Won 2nd Prize in Business Quiz event |
10 | National level Tata Crucible business Quiz | 2017 | Tata Group ( Held at Narasus Sarathy Institute of Technology ,Salem) | 6th Apr 2017 | V.Varunkumar& R.Vignesh | won Rs.75,000 cash prize in Zonal finals |
11 | Journal Publication | 2017 | Published a paper entitled “ impact of GST on Indian logistics sector” in international journal of Innovative research in Management Studies | Sep 2017 | R.K.Pradeep | - |
12 | Presented a Case entitled How Savorite semiya become market leader in India in the Business Case Conference | 2017 | Sona School of Management , Salem | 21-23 Sep 2017 | R.K.Pradeep | Presented Case |
13 | Presented a Case entitled Demonetization and its impact on economic GDP’s growth in the Business Case Conference | 2017 | Sona School of Management , Salem | 21-23 Sep 2017 | A.Padma priya | Presented Case |
14 | Journal Publication | 2016 | Published a paper entitled An empirical evaluation on investor perception toward gold bullion investments in Salem city in shanlax international journal of management | March 2016 | N.Ashmitha | - |
15 | National level Management met – MEDHA 2016 | 2016 | PRIST University , Thanjavur | 29-30 MAR 2016 | SushilKumar Mahato | Won Best CFO award |
16 | National level Management met – MEDHA 2016 | 2016 | PRIST University , Thanjavur | 29-30 MAR 2016 | K.Dinesh Kumar , T.Kumaresan ,R,Varun Suriya | Runners up – Business Quiz event |
17 | National level – Young Business Minds event – Tycoon 2016 | 2016 | Jayam College of Engineering and Technology , Dharmapuri | 6-7 Apr 2016 | N.Shanmugapriya A. Karthikeyan , S.Arthy, R.Vikramvarma |
Won 1st Prize in Adzap event |
18 | National level – Young Business Minds event – Tycoon 2016 | 2016 | Jayam College of Engineering and Technology , Dharmapuri | 6-7 Apr 2016 | S.Elakkiya , G.Sasikala, R.Sneha | Won 3rd Prize in Scavenger Hunt event |
19 | National level – Young Business Minds event – Tycoon 2016 | 2016 | Jayam College of Engineering and Technology , Dharmapuri | 6-7 Apr 2016 | R.Vikramvarma | Won Best Manager award |
20 | National level – Young Business Minds event – Tycoon 2016 | 2016 | Jayam College of Engineering and Technology , Dharmapuri | 6-7 Apr 2016 | ,R,Varun Suriya , K.Manirathinal | Won 3rd Prize in Business Quiz Event |
21 | Short term course on Business Analytics and data Modelling Using Excel | 2016 | Sona School of Management , Salem | 2- 3 April 2016 | N.Ashmitha | Participated |
22 | National level Management meet – Dhriti- 2016 | 2016 | Sona School of Management , Salem | 4th March 2016 | N.Ashmitha | Coordinated |
23 | Sona Bazaar | 2016 | Sona School of Management , Salem | N.Ashmitha | Participated | |
24 | Spark 2.0 | 2016 | Sona College of Technology ,Salem | 20th Sep 2016 | M.Suriyanarayanan , S.Vijayakumar | Won 1st Prize in Connections event |
25 | Spark 2.0 | 2016 | Sona College of Technology ,Salem | 20th Sep 2016 | N.Madan | Won 2nd Prize in Connections event |
26 | Spark 2.0 | 2016 | Sona College of Technology ,Salem | 20th Sep 2016 | Kaleeswaran , D.Prakash, S.Gokul | Won 2nd Prize in Photography event |
27 | Ryla 2.0 event on 21.10.16 | 2016 | organized by Rotary club, salem @ yercaud | 2st 1 Oct 2016 | K.Sobika & Team | Won Overall; championship award |
28 | State level management symposium SPARTANS 2016 | 2016 | VMKV engineering college , Salem | 26th Oct 2016 | V.Varunkumar & R.Vignesh | Won 1st prize in business quiz event |
29 | State level management symposium SPARTANS 2016 | 2016 | VMKV engineering college , Salem | 26th Oct 2016 | K.Varadharajan | Won Best Paper Award |
30 | LIC, Insurance week celebration | 2016 | Life Insurance Corporation of India | 9th Sep 2016 | N.Ashmitha , S.S.Archana | Won 3rd Prize in Paper presentation |
31 | LIC, Insurance week celebration | 2016 | Life Insurance Corporation of India | 9th Sep 2016 | T.B.Praveen , N.Shanmugapriya |
Won 1st Prize in Paper presentation |
32 | State level management symposium SPARTANS 2016 | 2016 | VMKV engineering college , Salem | 26th Oct 2016 | V. Varun kumar , R. Vignesh , R.Boopathi ,V.P.Arun ,K.Varadharajan ,S.Manjunath M.Sivapratha, C.B.Belin | Won overall championship Award |
33 | An Inter-collegiate Techno-cultural Fest Yugam 2015 | 2015 | Kumaraguru College of Technology, Coimbatore |
12 -14 Feb 2015 | Bigyan Gupta | Won Best Manager event |
34 | Management Meet ADVIK 15 | 2015 | Knowledge Business School , Salem | 20th March 2015 | P. Manigandan , & Team | Marketing Game First Prize Best Management Team : First Prize Business Plan: First Prize Won Overall Championship won |
35 | National level Mega Management Meet – Tiecoons 2015 | 2015 | Jamal Institute of Management , Trichy | 7, 8th Oct 2015 | R.Abirami , S.B.Karthikeyashiva D.Nivethitha | Won Best Management Team award , Winner in Brand war , Adzap , Corporate Show event |
36 | Management Meet – 17th Futura |
2015 | Bannari Amman Institute of Technology, Sathyamangalam | 14-16 oct 2015 | N.Shanmugapriya A. Karthikeyan. S.Ponnarasan. |
Won 3rd Prize in Adzap event |
37 | GrowthHack- National Entrepreneurship Summit | 2015 | Yustart – CII Yi | 25,26th Sep 2015 | S. Purosothaman K.Naveen , S.Sakthilarthick, |
Finalists |